Eat, Shop, Play, (ESP) is LA Metro’s marketing campaign that brings focused-attention to “mom & pop” businesses located along construction corridors and service areas. JC Lacey (Principal) launched and managed the program day-to-day, as a Metro Community Relations Business Liaison, from 2013 to 2019, enrolling over 300 businesses and creating positive stakeholders relations in nine diverse communities across Los Angeles. ESP measurably increased exposure for local businesses and boosted Metro's social media following. ESP received a Metro’s Team Work award in 2019 and was nominated for Public Outreach Program of the Year twice by California Transportation Foundation.

Orange County Transit Authority (OCTA) is building the OC Streetcar Project to increase mobility options and connections in the historic district of Downtown Santa Ana. JC Lacey (Principal) is a Project Management consultant overseeing a comprehensive public outreach strategy that is focused on increasing marketing exposure for the “mom and pop” businesses (2021 ~ 2023) located along the future route. This construction mitigation program involves heavy coordination with local community-based organizations, City collaborators, business owners, and key stakeholders in and around the project-area.

Santa Clara Valley Transit Authority’s (VTA) BART Silicon Valley Phase II Extension Project (BSVII) is the largest infrastructure project ever constructed in Santa Clara County, extending BART service six miles from the Berryessa Transit Center into downtown San Jose and ending in the City of Santa Clara. JCL is developing recommendations for a Business Resource Program to support the local merchants located in downtown San Jose during construction (2021 ~ 2023). Outreach activities have included surveys, interviews, and focus group workshops with community groups. Final recommendations will address signage and wayfinding, technical assistance, and marketing support by VTA to spotlight local businesses.